Ad accounts
Review campaign structure, objectives, audiences, placements, budgets, bids and optimisation settings
ADVERTISING AUDIT · META ADS + GOOGLE ADS
Advertising audit
without generic advice
We review Meta Ads, Google Ads, analytics, creative and your funnel to identify specific budget leakage and deliver a prioritised plan for enquiries and sales
SUBMIT ENQUIRY ↘What you
get
Analytics and events
Check GA4, Meta Pixel, conversions, UTM tags and event tracking so decisions use reliable data
Sales funnel
Identify where people drop off — from the ad and landing page to the enquiry and sale
Creative and offer
Assess messages, formats, first screens and how well the ad matches demand and audience motivation
Action plan
Set clear priorities for immediate fixes, the next testing cycle and decisions that can be scaled
Business economics
Connect lead cost, sale cost, average order value and margin to the actual commercial result
What you receive
after the audit
Not a list of generic suggestions but a clear document with evidence, priorities and next actions for the advertising system
Document technical errors, weak campaigns, funnel leakage and data that cannot be trusted
Separate critical issues, quick improvements and tasks that require a structured test
Provide hypotheses for audiences, creative, offers, campaigns and the landing page
Define the conversions, UTM tags, CPA, ROAS and commercial metrics that need tracking
How we build
results
Collect data
Get access to ad accounts, analytics, the website and previous reports
Review the system
Work through campaigns, audiences, creative, events, the funnel and key customer touchpoints
Find leakage
Separate technical issues from weak hypotheses and identify what is holding back performance
Deliver the plan
Explain the findings clearly and provide the order of actions for fixes, tests and growth
Straight
answers
What do you need for an advertising audit?
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Access to ad accounts, analytics and the website or landing page — if data is missing, we flag it as a risk and explain what needs to be configured
Can you audit campaigns that are already paused?
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Yes — we review campaign history, structure, creative, spend and available data to find causes and prepare a better relaunch
Do you manage advertising after the audit?
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Yes — if needed we can handle setup, relaunch and ongoing management in a separately agreed format
What do I receive after the audit?
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A clear review of the current state, errors and risks, priorities for fixes and a testing plan for enquiries and sales
How long does an advertising audit take?
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Timing depends on the number of ad accounts, campaigns and tracking quality — after the initial review we confirm the scope and delivery date
Is it safe to provide ad account access?
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Yes — partner access is sufficient for the review and does not require sharing passwords, while permission levels are agreed separately for each platform
Do you review the website and enquiry form?
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Yes — we assess message match, mobile usability, key funnel steps and whether conversion events are being sent correctly
Can I request only a Meta Ads or Google Ads audit?
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Yes — we can review one channel or the complete paid media system when you need to understand cross-channel impact and the full route to a sale
SUBMIT AN ENQUIRY
Let’s find your
growth opportunity
Share your contact details and tell us briefly about your goal — we will reply within 60 minutes during business hours
PRIVACY POLICY ↗